Brand AttachmentThe role of participation, identification, reputation and attachment in creating a reputable brand for universities with strategic plans (Case Study: Islamic Azad University) [Volume 1, Issue 1, 2024, Pages 81-104]
Brand AwarenessThe effect of strategic approach based operational marketing activities on brand awareness, brand image and perceived quality and analyzing its results on the brand social popularity of Digikala internet business [Volume 1, Issue 2, 2024]
Brand CredibilityThe role of participation, identification, reputation and attachment in creating a reputable brand for universities with strategic plans (Case Study: Islamic Azad University) [Volume 1, Issue 1, 2024, Pages 81-104]
Brand ImageThe effect of strategic approach based operational marketing activities on brand awareness, brand image and perceived quality and analyzing its results on the brand social popularity of Digikala internet business [Volume 1, Issue 2, 2024]
Brand loveInvestigating the effect of gamification on behavioral consequences of online customers with mediating role of customer satisfaction and brand love (Case study: Travel agencies in Iraq) [Volume 1, Issue 1, 2024, Pages 57-80]
Business performanceClarifying the role of productivity and production capability through the mediating role of strengthening performance on business competitiveness [Volume 1, Issue 2, 2024]
Business performanceInvestigating the effect of organizational ambidexterity on business performance with the mediating role of strategic flexibility in small and medium-sized companies in Mashhad. [Volume 1, Issue 2, 2024]
Business strategyBusiness strategy design model in knowledge-based information technology companies in the innovation ecosystem by mixed approach [Volume 1, Issue 4, 2024]
C
Cognitive Emotional RegulationInvestigating the relationship between social negligence, social identity, and cognitive-emotional order among Sarakhs Gas Refinery [Volume 1, Issue 3, 2024]
CompetitivenessClarifying the role of productivity and production capability through the mediating role of strengthening performance on business competitiveness [Volume 1, Issue 2, 2024]
CompetitivenessInvestigating the impact of strategic entrepreneurship and marketing capabilities on organizational performance with the mediating role of competitiveness [Volume 1, Issue 4, 2024]
Conflict at workInvestigating the Effect of Job Crafting on work-family enrichment: Mediating Role Work Engagement (Case of: Mashhad public health centers) [Volume 1, Issue 4, 2024]
Cultural capitalThe role of cultural capital in organizational knowledge sharing strategies through the mediation of perceived organizational support: A structural analysis [Volume 1, Issue 4, 2024]
Customer SatisfactionInvestigating the effect of gamification on behavioral consequences of online customers with mediating role of customer satisfaction and brand love (Case study: Travel agencies in Iraq) [Volume 1, Issue 1, 2024, Pages 57-80]
D
Donor Relationship SystemAn Integrated Model for Sustaining Public Participation at the Karamat Razavi Foundation, with an Emphasis on the Donor Relations System [Volume 1, Issue 3, 2024]
Dynamic CapabilitiesImpact of pioneering orientation on creating dynamic capabilities: The mediating role of interorganizational relationships (Case study: Companies in Khorasan Razavi Science and Technology Park) [Volume 1, Issue 3, 2024]
E
Enrichment of work-family relationshipInvestigating the Effect of Job Crafting on work-family enrichment: Mediating Role Work Engagement (Case of: Mashhad public health centers) [Volume 1, Issue 4, 2024]
Environmental orientationThe effect of corporate social responsibility and environmental orientation on business marketing performance of organic product sellers; Investigating the mediating role of green market orientation [Volume 1, Issue 1, 2024, Pages 127-143]
G
GamificationInvestigating the effect of gamification on behavioral consequences of online customers with mediating role of customer satisfaction and brand love (Case study: Travel agencies in Iraq) [Volume 1, Issue 1, 2024, Pages 57-80]
H
Human Resource ProductivityThe effect of marketing strategies on gaining the trust of customers with the role of moderating the productivity of the human resources of Northeastern Oil Company [Volume 1, Issue 3, 2024]
I
Information technologyBusiness strategy design model in knowledge-based information technology companies in the innovation ecosystem by mixed approach [Volume 1, Issue 4, 2024]
Information Technology GovernanceEffect of information technology governance on organizational agility with the mediating role of IT Strategic Alignment and organizational innovation capabilities (Case Study: Razavi Khorasan Province Customs) [Volume 1, Issue 4, 2024]
InnovationBusiness strategy design model in knowledge-based information technology companies in the innovation ecosystem by mixed approach [Volume 1, Issue 4, 2024]
Innovation CapabilityEffect of information technology governance on organizational agility with the mediating role of IT Strategic Alignment and organizational innovation capabilities (Case Study: Razavi Khorasan Province Customs) [Volume 1, Issue 4, 2024]
InstagramInvestigating the effect of social media marketing activities on the perceived value and purchase intention of consumers of emerging businesses (Case Study: Instagram social network) [Volume 1, Issue 1, 2024, Pages 33-56]
Intention to buyInvestigating the effect of social media marketing activities on the perceived value and purchase intention of consumers of emerging businesses (Case Study: Instagram social network) [Volume 1, Issue 1, 2024, Pages 33-56]
Internal Green Market OrientationThe effect of corporate social responsibility and environmental orientation on business marketing performance of organic product sellers; Investigating the mediating role of green market orientation [Volume 1, Issue 1, 2024, Pages 127-143]
IT Strategic AlignmentEffect of information technology governance on organizational agility with the mediating role of IT Strategic Alignment and organizational innovation capabilities (Case Study: Razavi Khorasan Province Customs) [Volume 1, Issue 4, 2024]
J
Job BurnoutThe Effects of Job Demands and Resources on Job Satisfaction, Examminng the mediating Role of S.O.C. Strategies, Burnout and Job Engagement [Volume 1, Issue 4, 2024]
Job Demands and ResourcesThe Effects of Job Demands and Resources on Job Satisfaction, Examminng the mediating Role of S.O.C. Strategies, Burnout and Job Engagement [Volume 1, Issue 4, 2024]
Job SatisfactionThe Effects of Job Demands and Resources on Job Satisfaction, Examminng the mediating Role of S.O.C. Strategies, Burnout and Job Engagement [Volume 1, Issue 4, 2024]
K
Knowledge-basedBusiness strategy design model in knowledge-based information technology companies in the innovation ecosystem by mixed approach [Volume 1, Issue 4, 2024]
Knowledge ManagementInvestigating the Impact of Strategic Human Resource Management and Knowledge Management on Sustainable Competitive Advantagewith with the Mediating Role of Organizational Innovation in Non-Governmental Universities of Mashhad [Volume 1, Issue 3, 2024]
M
Management MyopiaInvestigating the relationship between tax avoidance and business strategic financial assets with the moderating role of management myopia [Volume 1, Issue 3, 2024]
MarketingInvestigating the effect of social media marketing activities on the perceived value and purchase intention of consumers of emerging businesses (Case Study: Instagram social network) [Volume 1, Issue 1, 2024, Pages 33-56]
Marketing CapabilitiesInvestigating the impact of strategic entrepreneurship and marketing capabilities on organizational performance with the mediating role of competitiveness [Volume 1, Issue 4, 2024]
Marketing StrategiesThe effect of marketing strategies on gaining the trust of customers with the role of moderating the productivity of the human resources of Northeastern Oil Company [Volume 1, Issue 3, 2024]
Mashhad Public health centersInvestigating the Effect of Job Crafting on work-family enrichment: Mediating Role Work Engagement (Case of: Mashhad public health centers) [Volume 1, Issue 4, 2024]
Media ManagementThe Media Policy Making in health and welfare Social Ministry of Health, Treatment and Medical Education [Volume 1, Issue 2, 2024]
Ministry of Health and Medical EducationThe Media Policy Making in health and welfare Social Ministry of Health, Treatment and Medical Education [Volume 1, Issue 2, 2024]
O
Organizational AgilityEffect of information technology governance on organizational agility with the mediating role of IT Strategic Alignment and organizational innovation capabilities (Case Study: Razavi Khorasan Province Customs) [Volume 1, Issue 4, 2024]
Organizational InnovationInvestigating the Impact of Strategic Human Resource Management and Knowledge Management on Sustainable Competitive Advantagewith with the Mediating Role of Organizational Innovation in Non-Governmental Universities of Mashhad [Volume 1, Issue 3, 2024]
Organizational self-esteem, job altruism, interactional justice, employees&rsquoThe Impact of Organizational Self-Esteem on Employees’ Turnover Intention: The Mediating Role of Job Altruism and Interactional Justice among Employees of the Human Resource Management Department of Mashhad Municipality [Volume 1, Issue 2, 2024]
Organization performanceInvestigating the impact of strategic entrepreneurship and marketing capabilities on organizational performance with the mediating role of competitiveness [Volume 1, Issue 4, 2024]
P
Perceived QualityThe effect of strategic approach based operational marketing activities on brand awareness, brand image and perceived quality and analyzing its results on the brand social popularity of Digikala internet business [Volume 1, Issue 2, 2024]
ProductivityClarifying the role of productivity and production capability through the mediating role of strengthening performance on business competitiveness [Volume 1, Issue 2, 2024]
Small and Medium EnterprisesInvestigating the effect of organizational ambidexterity on business performance with the mediating role of strategic flexibility in small and medium-sized companies in Mashhad. [Volume 1, Issue 2, 2024]
Social CapitalExamining the effect of social capital of business on consumer happiness with an emphasis on the role of ethical consumption [Volume 1, Issue 1, 2024, Pages 105-126]
Social IdentityInvestigating the relationship between social negligence, social identity, and cognitive-emotional order among Sarakhs Gas Refinery [Volume 1, Issue 3, 2024]
Social NetworksInvestigating the effect of social media marketing activities on the perceived value and purchase intention of consumers of emerging businesses (Case Study: Instagram social network) [Volume 1, Issue 1, 2024, Pages 33-56]
Strategic AmbitionInvestigating the effect of organizational ambidexterity on business performance with the mediating role of strategic flexibility in small and medium-sized companies in Mashhad. [Volume 1, Issue 2, 2024]
Strategic EntrepreneurshipInvestigating the impact of strategic entrepreneurship and marketing capabilities on organizational performance with the mediating role of competitiveness [Volume 1, Issue 4, 2024]
Strategic FlexibilityInvestigating the effect of organizational ambidexterity on business performance with the mediating role of strategic flexibility in small and medium-sized companies in Mashhad. [Volume 1, Issue 2, 2024]
Strategic Green Market OrientationThe effect of corporate social responsibility and environmental orientation on business marketing performance of organic product sellers; Investigating the mediating role of green market orientation [Volume 1, Issue 1, 2024, Pages 127-143]
Strategic Human Resource ManagementInvestigating the Impact of Strategic Human Resource Management and Knowledge Management on Sustainable Competitive Advantagewith with the Mediating Role of Organizational Innovation in Non-Governmental Universities of Mashhad [Volume 1, Issue 3, 2024]
Sustaining Public participationAn Integrated Model for Sustaining Public Participation at the Karamat Razavi Foundation, with an Emphasis on the Donor Relations System [Volume 1, Issue 3, 2024]
T
Tactical Green Market OrientationThe effect of corporate social responsibility and environmental orientation on business marketing performance of organic product sellers; Investigating the mediating role of green market orientation [Volume 1, Issue 1, 2024, Pages 127-143]
Tax AvoidanceInvestigating the relationship between tax avoidance and business strategic financial assets with the moderating role of management myopia [Volume 1, Issue 3, 2024]
